MCDONALD'S ✹ QUARTER POUNDER — Garrick Sheldon

Advertising Website

Our ads ran over the course of a 3 hour GRAMMYs broadcast, allowing Brian Cox to dissect every inch of the Quarter Pounder, from pickles to bun.

People seemed to enjoy it.

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Made at Wieden + Kennedy with Marc Duran, Sean Johnson, and Lauren Acampora, directed by Joy Kilpatrick.